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  • Designers, (Re)define Success First
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    Designers, (Re)define Success First

    By September 29, 2025

    About two and a half years ago, I introduced the idea of daily ethical design. It was born out of my frustration with the many obstacles to achieving design that’s usable and equitable; protects people’s privacy, agency, and focus; benefits society; and restores nature. I argued that we need to overcome the inconveniences that prevent…

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  • Mobile-First CSS: Is It Time for a Rethink?
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    Mobile-First CSS: Is It Time for a Rethink?

    By September 29, 2025

    The mobile-first design methodology is great—it focuses on what really matters to the user, it’s well-practiced, and it’s been a common design pattern for years. So developing your CSS mobile-first should also be great, too…right?  Well, not necessarily. Classic mobile-first CSS development is based on the principle of overwriting style declarations: you begin your CSS…

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  • Personalization Pyramid: A Framework for Designing with User Data
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    Personalization Pyramid: A Framework for Designing with User Data

    By September 29, 2025

    As a UX professional in today’s data-driven landscape, it’s increasingly likely that you’ve been asked to design a personalized digital experience, whether it’s a public website, user portal, or native application. Yet while there continues to be no shortage of marketing hype around personalization platforms, we still have very few standardized approaches for implementing personalized…

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  • Humility: An Essential Value
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    Humility: An Essential Value

    By September 29, 2025

    Humility, a designer’s essential value—that has a nice ring to it. What about humility, an office manager’s essential value? Or a dentist’s? Or a librarian’s? They all sound great. When humility is our guiding light, the path is always open for fulfillment, evolution, connection, and engagement. In this chapter, we’re going to talk about why….

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  • I am a creative.
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    I am a creative.

    By September 29, 2025

    I am a creative. What I do is alchemy. It is a mystery. I do not so much do it, as let it be done through me. I am a creative. Not all creative people like this label. Not all see themselves this way. Some creative people see science in what they do. That is…

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  • Opportunities for AI in Accessibility
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    Opportunities for AI in Accessibility

    By September 29, 2025

    In reading Joe Dolson’s recent piece on the intersection of AI and accessibility, I absolutely appreciated the skepticism that he has for AI in general as well as for the ways that many have been using it. In fact, I’m very skeptical of AI myself, despite my role at Microsoft as an accessibility innovation strategist…

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  • The Wax and the Wane of the Web
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    The Wax and the Wane of the Web

    By September 29, 2025

    I offer a single bit of advice to friends and family when they become new parents: When you start to think that you’ve got everything figured out, everything will change. Just as you start to get the hang of feedings, diapers, and regular naps, it’s time for solid food, potty training, and overnight sleeping. When…

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  • To Ignite a Personalization Practice, Run this Prepersonalization Workshop
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    To Ignite a Personalization Practice, Run this Prepersonalization Workshop

    By September 29, 2025

    Picture this. You’ve joined a squad at your company that’s designing new product features with an emphasis on automation or AI. Or your company has just implemented a personalization engine. Either way, you’re designing with data. Now what? When it comes to designing for personalization, there are many cautionary tales, no overnight successes, and few…

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  • User Research Is Storytelling
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    User Research Is Storytelling

    By September 29, 2025

    Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And I believed that I’d get to do the things that Indiana Jones did and go on exciting adventures. I even dreamed up ideas for movies…

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  • From Beta to Bedrock: Build Products that Stick.
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    From Beta to Bedrock: Build Products that Stick.

    By September 29, 2025

    As a product builder over too many years to mention, I’ve lost count of the number of times I’ve seen promising ideas go from zero to hero in a few weeks, only to fizzle out within months. Financial products, which is the field I work in, are no exception. With people’s real hard-earned money on…

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